Search Engine Optimization Is A MUST For New Sites! (February 08 2008)
I've been watching a couple new online websites developed by some other local Island companies. One of which has been online for 3 months now. I can never remember the exact URL of this particular site however often type it in at Google to search for it. Each time I type it in, I am astonished that it never shows up and must reference another site to find it.
When placing a new website online, it is extremely important that your website can be found by people searching for it online and not only by getting your domain name from your business card. Especially when people type in your exact domain name.
For example, tonight I was searching say sun dried tomatoes. If nothing else, I would expect sundriedtomatoes.com to come out, however the particular site I was looking for did not.
This is clearly a sign that someone did not complete the work of this particular site and is rather disappointing.
However, the idea behind it was not so smart either. The owner of the site was looking for a very low cost solution and now, no one can find their site. Whats the point of having a website no on can find? Especially when they type in your exact domain name!
